MAX EISENBUD IS THE BEST TENNIS AGENT , JUST ASK LI NA , MARIA SHARAPOVA , & LAURA ROBSON WHO JUST GOT A NIKE DEAL

Written by: on 2nd October 2014
Li Na set to retire
MAX EISENBUD IS THE BEST TENNIS AGENT , JUST ASK LI NA , MARIA SHARAPOVA , & LAURA ROBSON WHO JUST GOT A NIKE DEAL

epa04405924 (FILE) A file picture dated 23 January 2011 of Chinese tennis player Li Na waving to the crowd after defeating Victoria Azarenka of Belarus in their fourth round match at the Australian Open Grand Slam tennis tournament in Melbourne, Australia. Two-time Grand Slam-winner Li Na is set to announce her retirement, Chinese state television reported on 18 September 2014. Li Na won nine WTA singles titles including the 2011 French Open and the 2014 Australian Open. The 32-year-old was the first player from Asia to win a major singles title. EPA/BARBARA WALTON  |

Agent Max Eisenbud Scores A Coup For Laura Robson

 

The worth of a good agent could not be better illustrated than the current case of Britain’s long term absentee from the WTA scene Laura Robson and Max Eisenbud, the IMG executive entrusted with her ensuring her career is as lucrative as possible.

 

Regardless of a long term absence from the top flight and a current WTA ranking of 379, Eisenbud has negotiated a new lucrative clothing and shoe deal for Robson with Nike after her long-term agreement with adidas expired.

 

Robson has not played a competitive match since the first round of January’s Australian Open because of a wrist injury that required surgery in April. Although the 20 year-old has resumed practice, she is still a long way short of ready to be able to return to the tour.

 

Eisenbud is of course the man who has managed Maria Sharapova into being the world’s most endorsed sportswoman and was also a major subject in Li Na’s memorable victory speech after she won this year’s Australian Open title. “Max, agent, make me rich,” said the Chinese icon. “Thanks a lot.”

 

A file picture dated 23 January 2014 of Chinese tennis player Li Na in action against Eugenie Bouchard of Canada during their semi final match of the Australian Open Grand Slam tennis tournament in Melbourne, Australia. Two-time Grand Slam-winner Li Na is set to announce her retirement, Chinese state television reported on 18 September 2014. Li Na won nine WTA singles titles including the 2011 French Open and the 2014 Australian Open. The 32-year-old was the first player from Asia to win a major singles title. EPA/NAGI MADE

With Li Na’s retirement announced earlier this week, there was clearly a vacancy on the Nike playing roster. Eisenbud wasted no time in convincing the powers that be in Beaverton, Oregon that Robson, regardless of her injury issues, was a valuable asset and investment.

 

Robson, never a person to hide away information when she wants something made public, teased the switch early yesterday when she Tweeted a picture with the caption ‘Spot the difference’. It was immediately apparent she was wearing a light purple and orange pair of Nike sneakers rather than adidas.

 

A few hours later Robson confirmed the change of apparel sponsor by posting a photo of herself in a Nike sweatshirt, saying: “Nice to meet you @NikeTennis @nikeuk. #justdoit”

 

Robson was formerly one of the adidas players, along with former world no.1 Caroline Wozniacki and Russia’s Maria Kirilenko, chosen to wear the Stella McCartney Barricade line of clothing.

 

This week Robson has been working out at the Lawn Tennis Association’s National Tennis Centre at Roehampton, only a couple of miles away from her Putney home in South-West London. And she posted footage of her tentatively hitting shots on a practice court.

 

Editors note : it’s interesting in the Nike world most players they sign can wear no other patches or logos. So to see Li Na had Mercedes on her sleeve. Was a BIG DEAL. Roger Federer has his initials. And Rafa has his bull logo. But Li Na had a car dealer on her sleeve . Nice. Nike. Nice.

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