StubHub Sponsoring Toronto
StubHub Sponsoring Toronto | 
StubHub is sponsoring the 2013 Rogers Cup in Toronto, which begins this week and features three members of the top 5, including top seed Serena Williams.
“We’re thrilled to partner with Rogers Cup in Toronto, and look forward to the tournament this week,” said Greg Ivry, StubHub Business Development Director. “As StubHub expands its marketing presence into Canada, this partnership is a perfect match for us to introduce our brand and service to tennis enthusiasts throughout Canada.”
StubHub will be the title sponsor of the tournament’s main stage area, where activities include live music, player autograph sessions and Q&As and other fan friendly activities.
StubHub’s goal to enhance the fan experience will continue to be a priority at Rogers Cup, including the “Move of the Match” promotion, which randomly upgrades four fans at Centre Court each session. The StubHub Smile Booth will also have a home at the tournament. Throughout opening weekend, StubHub will be giving away seat cushions to fans in attendance, engaging them with the brand and offering a special keepsake.
The Rogers Cup partnership marks StubHub’s second major sponsorship in the region, the first being an agreement with the Ottawa Senators. It also marks StubHub’s second tennis partnership as it recently inked a deal with the Lawn Tennis Association in Britain earlier this year.
StubHub is said to be the world’s largest ticket marketplace, enabling fans to buy and sell tickets to tens of thousands of sports, concert, theater and other live entertainment events.
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