Djokovic Is Named Ambassador For Peugeot
Written by: Bob Larson Tennis on 9th January 2014
Djokovic Is Named Ambassador For Peugeot
Peugeot has chosen Novak Djokovic as its international ambassador. With this partnership, Peugeot strengthens its strategy in tennis, in a year that also marks the 30th anniversary of the 30th anniversary partnership with Roland Garros.
Djokovic’s worldwide fame, in particular his reputation in China, the largest car market on the planet, was a decisive factor in establishing the partnership.
Djokovic will allow the use of his image in all of the brand’s activities, on all media and in all territories. Peugeot will appear on Djokovic’s left sleeve in all of the tournaments he enters.
Topics: 10sballs.com, international ambassador, Novak Djokovic, Peugeot, Roland Garros, Tennis, Tennis News
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