Products Promoted to Asia-Pacific Region

Written by: Staff on 15th January 2013

Products Promoted to Asia-Pacific Region |

Calling the Australian Open “The Grand Slam of the Asia-Pacific “ is not just a marketing ploy used by organizers, as many business interests seem to be getting into the act these days trying to sell more product or bring more visitors to their locales while the event is going on.

As a corporate ambassador for Crown Casinos and resorts, China’s Li Na has also been busy.

“The Li Na sponsorship program provides Crown with significant increased exposure in Asia and is an integral part of Crown’s global marketing strategy to attract further international visitors to Australia and Crown,” Chief Executive Greg Hawkins said.

©Daily tennis news wire

Topics: Asia Pacific, Australian Open, Grand Slam, Li Na, Sports, Tennis