Australian Bank Becomes Shanghai Rolex Masters Sponsor

Written by: Staff on 23rd November 2012

Australian Bank Becomes Shanghai Rolex Masters Sponsor |

The Shanghai Rolex Masters is the flagship of the continued emergence of top flight tennis in Asia and finance is clearly not an issue for the tournament that took over where the Tennis Masters Cup left off after a four year stay in the Chinese city. Today the event has announced ANZ (the Australia and New Zealand Banking Group) will become its’ International Banking and Finance partner for the next five years.

ANZ have been involved in tennis for some time at the Australian Open

Dr Charles Li, ANZ’s chief executive in China enthused about the agreement when he said: “The Shanghai Rolex Masters has quickly become one of the most pre-eminent events on the global tennis calendar, reaching a worldwide audience of more than 45 million.”

The October event was won this year by world no.1 Novak Djokovic is what was widely accepted as one of the highest quality finals of the year against Andy Murray and Li added: “ANZ has a long-standing presence in China and this partnership not only reinforces our long term commitment but also provides a valuable platform to help build our brand awareness across the region.”

Shanghai Rolex Masters tournament director Michael Luevano said: “ANZ is a well respected bank in Asia-Pacific and we are delighted to welcome them as one of the tournament partners. ANZ has a strong history supporting tennis in Asia-Pacific and its involvement in the Shanghai Rolex Masters will ensure a lasting legacy is left on the sport in China and the broader region.”

As part of the agreement, ANZ will also gain naming rights to the China Tennis Development Program, a grassroots initiative aimed at developing young talent and supporting the growth of the sport in the nation. Next summer 400 children from schools across China will be invited to participate in a series of training sessions under the guidance of experienced tennis coaches.

©Daily Tennis News Wire

Topics: ANZ tennis news, Australian tennis news, Chinese tennis news, Li Na, Shanghai Rolex Masters, Sports, Tennis News