Hyundai Extends Sponsorship Of Hopman Cup

Written by: Staff on 17th October 2012

Hyundai Extends Sponsorship Of Hopman Cup

epa03050747 Tomas Berdych of the Czech Republic returns a ball to Frederik Neilson of Denmark in the men's singles match of the Hopman Cup, Perth, 06 January 2012. The Czech Republic won 6-1, 6-3. EPA/TONY MCDONOUGH AUSTRALIA AND NEW ZEALAND OUT |

Korean car manufacturer Hyundai has extended its title sponsorship of tennis’s Hopman Cup after agreeing a new deal with the International Tennis Federation.

The firm’s Australian arm, Hyundai Motor Company Australia , became title sponsor in 1998; however it has sponsored tennis’ only international mixed-team competition since its inception in 1988.

“With this commitment we will not only continue our investment in tennis, but will begin a new relationship with the International Tennis Federation,” said Hyundai Motor Company Australia chief executive Edward Lee. “We look forward to sharing the excitement and success of this venture with them, and the legion of tennis fans across the country.”

The 2012/13 Hyundai Hopman Cup will become the first major sporting event to take place at the new Perth Arena in the Western Australian city. The 26th edition of the event runs from Dec. 29 to January 5 and features Novak Djokovic, Ana Ivanovic, Jo-Wilfried Tsonga, Venus Williams and Bernard Tomic.

©Daily Tennis News Wire

Topics: Ana Ivanovic, Bernard Tomic, Hopman Cup, Hyundai tennis sponsor, International Tennis Federation, Jo Wilfried Tsonga, ovak Djokovic, Sports, Tennis News, Venus Williams