The WTA released its ninth quarterly summary of key statistics comparing the last year under the old circuit (2008) with how the game is being played today. The study, called the “Roadmap Report”, is a quarterly analysis of players participation rates and withdrawal rates that compare the state of the game today to the way it was prior to the Roadmap.
The analysis shows that compared to the circuit from January – June, 2008 with the period from January – June 2012:
Top Player participation is up 19% in the Tour’s top nine Premier events
Despite some injuries overall withdrawals are down 21%
Prize money is up by 51% at WTA events
Four years ago, the calendar for women’s tennis was substantially changed in response to concerns from players that the season was too long and grueling. Far too many players were withdrawing from tournaments due to injury and fatigue. Fans didn’t know if players would show up and the WTA had a problem.
As a result, the WTA’s players and tournaments created the Roadmap – the most sweeping changes ever to the women’s tennis circuit.
The Roadmap shortened and streamlined the season; increased prize money and bonus pool payouts; provided more breaks for top players; and reduced top player tournament commitments – all with the goal that the players would be healthier and as a result increasingly show up for the tournaments they committed to.
In addition to the positive Roadmap results, the WTA over the past 24 months has secured US$160 million in sponsorship, television and WTA Championships revenues, and achieved new milestones in global tournament attendance and television viewership.