BNP Paribas Showdown

Written by: Staff on 25th February 2011

BNP Paribas Showdown |

Madison Square Garden and StarGames announced today a strong lineup of marketing partners for the upcoming “BNP Paribas Showdown” at Madison Square Garden on Monday, February 28, 2011. The event will feature arguably four of the greatest tennis players of all-time.

Renewing classic rivalries of the 80’s and 90’s, John McEnroe and Ivan Lendl will compete in a one set pro match (first player to win eight games) followed by a best of three set match between Pete Sampras and Andre Agassi. The four all-time greats have won a combined 37 Grand Slam Singles titles and 295 ATP Tour events.

“Madison Square Garden has been center court for tennis for more than 40 years, and the lineup of new and returning partners for the BNP Paribas Showdown is a testament to that legacy and the strength of this event now in its fourth year,” said Greg Elliott, senior vice president of marketing partnerships for MSG Sports.

The event will feature several great activities and promotion including a tennis clinic hosted by Stefanie Graf, GRAMMY Award Winning R&B recording artist and Euflexxa Spokeswoman, Gloria Gaynor will perform her No. 1 single “I Will Survive”; Hugo Boss will formally outfit the officials and ball kids; Nespresso will provide exclusive coffee machines for the VIP reception; Cadillac will display the new CTS V coupe on-court and the CTS Coupe and SRX on the MSG Mall; FIJI Water will have a ticket discount with purchase promotion at Duane Reade stores in NYC, 2K Sports will display their latest tennis video game in the VIP reception; Wilson will host the ten and under clinic and Longines will provide the official clock for the much anticipated event.

The “BNP Paribas Showdown”, in partnership with the United States Tennis Association, will continue their efforts to grow youth participation in the sport of tennis through “Tennis Night in America”, a national program which is among the largest ever grass roots initiative the sport has ever seen. To find a sign-up location please go to http://www.tennisnight.com/